Slack-first, with weekly written summaries
Shared Slack channel for day-to-day questions. Long-form thinking goes in Monday written summaries. Monthly strategy calls on video.
Every engagement at Ad Scale Partners moves through the same six phases. The first two are free. You'll always know what's happening, what's being tested, and what's next.
A 45-minute discovery call followed by a written audit of your current site, ad accounts, creative library, and analytics setup. We document what's working, what isn't, and the three biggest opportunities. This step is free.
A documented strategy covering channel mix, budget allocation, KPI targets, creative scope, reporting cadence, and contract terms. Nothing moves forward until you approve it in writing.
If a website or landing pages are part of the engagement, our engineering team begins design and build immediately after strategy approval. Includes copy review, design review, QA, and analytics validation before launch.
Account configuration, pixel and tracking implementation, creative production, and submission of campaigns for platform review. Native advertorials are pre-checked against current Taboola / Outbrain editorial policies before submission.
Weekly Monday performance summaries, a live dashboard with platform data, and monthly strategy calls. Daily account monitoring with documented optimization notes you can review anytime.
Once we've established a profitable baseline, the conversation shifts to scaling — expanding into new channels, geographies, audiences, or product lines. Scaling is always paced to maintain unit economics.
Timelines above are typical, not guaranteed. Actual project timelines depend on scope, complexity, ad platform review queues, and client responsiveness. Results vary by industry, offer, budget, and competition; we do not guarantee specific advertising outcomes or platform approvals.
A few specifics on how communication, billing, and decision-making actually work once you're on board.
Shared Slack channel for day-to-day questions. Long-form thinking goes in Monday written summaries. Monthly strategy calls on video.
Media spend is billed directly to your card by the platforms. Our retainer is a separate, fixed monthly fee. No hidden media markups.
Real-time dashboard with platform data. Every Monday you get a written summary covering what shipped, what's being tested, and what's next.
Channel mix, major creative pivots, and budget step-changes require your sign-off. Day-to-day bid management, creative iteration, and small tests are ours to run.
Initial engagements are three months to let strategies prove out. After that, either party can exit on 30 days written notice.
Ad accounts are yours. Pixels are on your domain. Creative assets are licensed to you on delivery. If we part ways, you keep it all.
Free consultation. Free written audit. No commitment until you've seen the strategy and the price.
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